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Heather P. Smith profile image

I’m Heather, a Technical Marketer and Full-Stack Developer who builds accessible, intuitive web experiences that actually make sense to the people using them. I specialize in simplifying complex systems, improving content workflows, and helping teams work smarter, not harder. My background spans design, UX, marketing, and web engineering, with a strong focus on clarity, accessibility, and scalable digital platforms.

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Transforming Ideas into Data-Driven Growth

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Digital Marketing Leadership

Digital Marketing Leadership

I blend marketing strategy with technical expertise to improve visibility, strengthen digital systems, and deliver measurable results.

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Wellness & Human-Centered Design

Wellness & Human-Centered Design

My background in wellness and instruction shapes how I build digital experiences that are clear, supportive, and people-centered.

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Full-Stack Digital Strategy

Full-Stack Digital Strategy

I bridge strategy, UX, accessibility, SEO, analytics, CMS platforms, and front-end development to build scalable digital ecosystems that improve usability, streamline workflows, and support long-term growth.

How I Help Teams Build Better Digital Experiences

Accessibility & UX Strategy

Designing accessible, user-centered digital experiences grounded in usability, WCAG best practices, and scalable content structures.

View UX & Accessibility Work

Marketing Automation & Analytics

Building streamlined workflows, lead-generation systems, campaign automation, and data-informed optimization strategies.

Explore Automation Projects

Web & Digital Experience

Improving website performance, content governance, SEO visibility, and digital engagement across modern platforms.

See Web Strategy Projects

“Heather’s willingness to help, swift response time, attention to detail, and positivity is remarkable. She is a wonderful resource and a pleasure to work with.”

Ruth Keane
Operations Assistant

“I’ve been privileged to work alongside Heather and witness the professionalism and knowledge she brings, along with her diligence in creating successful, effective web solutions.”

Anthony Cortez
Art Director

“Faced with significant organizatonal change, Heather demonstrated adaptability by swiftly adjusting web tactics to prioritize business critical unwind initiatves. Her strong collaboration skills are evident in her work with cross-functional teams to ensure compliance and project continuity.”

Hugh O’Carroll
Sr. Director, Digital Innovation & Design

Heather was both an inspiring mentor and an exceptional supervisor.”

Elisa Newman
Social Media Strategiest

Heather has been a great resource for me. She has helped my business tremendously.

Tara Freedman
Small Business Owner



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