🕒 2018 | Geisel School of Medicine
🔹 Challenge:
- Outdated static HTML sites lacked a user-friendly CMS, making updates difficult.
🚀 Strategy:
- Led WordPress migration, ensuring scalability & usability.
- Implemented technical SEO improvements to boost site visibility.
- Created content & training materials for faculty & administrators.
⭐️ Impact:
✅ Increased website usability & content management efficiency.
✅ Boosted search rankings & organic traffic with SEO enhancements.
✅ Empowered non-technical users with WordPress training.
🛠 Tools & Skills Used:
WordPress | SEO | Content Strategy | UX Design