🕒 2022 | Commonwealth Care Alliance
🔹 Challenge:
- The organization’s multi-site platform lacked SEO optimization, leading to low organic traffic and ranking issues.
🚀 Strategy:
- Developed a comprehensive SEO strategy, improving site structure, metadata, and content visibility.
- Implemented technical SEO fixes (schema markup, page speed enhancements, backlink strategy).
- Integrated data-driven keyword targeting to improve search rankings.
⭐️ Impact:
✅ Increased organic traffic & search visibility.
✅ Strengthened website structure & usability.
✅ Higher conversion rates from organic search.
🛠 Tools & Skills Used:
SEMRUSH | Google Analytics | ContentSquare | Keyword Strategy | Technical Optimization | Yoast